There are many ways to influence potential customers today. Advertisement in newspapers and internet, DR, TV, Radio, Telemarketing (cold calls), Newsletters and so on. They can be used primarily to bring the needs and create demand. While looking at web promotion or search engine marketing you will meet potential customers who have a need and have already taken the step to look for a product or service.  Never before has it been so easy and cost effective for suppliers to meet their customers and vice versa!

Our services for Search Engine Marketing includes Search Engine Optimization (SEO) and Sponsored Links. Put simply, SEO aims to get as high up in placement on the search results as possible. Preferably on the front page. The outcome after a search engine optimization campaign appears normally after 3-6 weeks.

How many visitors do you want?

Sponsored links on the major search engines like Google are a good and very cost effective way to advertise. You meet potential customers searching for your specific keywords showing ads targeted to their needs.  Sponsored links are advertisements that appear for your chosen keywords above and beside the regular results in search engines. When using sponsored links you’ll pay a minor fee every time a visitor clicks on your add.  We provide fully managed sponsored link campaigns. Contact us for more information.

Our Web Promotion Services

In order to successfully accomplish a web promotion campaign we will be going through a set of different elements of the process. Every step is important as all the parts together will add up and complete the bigger picture.

Purpose and Mission Statement

We will be working with a written statement of goals and objectives. This may sounds obvious but it is a good exercise to really spell out the goal of the and the type of visitors the website is targeting. When setting goals, a good example is to include a specific number of inquiries or orders, that the website will be delivering.

Technical Analysis

When dealing with an existing website a technical analysis will give us insight in how well the site is readable for Internet search engines. Working with a checklist of recommended functionalities and obligatory elements will quickly tell us how well optimized a website is.

Keyword Analysis

We give it a separate heading because the keywords used by your potential customers is an important strategic knowledge for marketers on the Internet today. Our methods and tools for keyword analysis provide answers to which keywords and phrases that are most common in your industry.

Web Analytics

This system will show you who is visiting  your site. How many visitors you have, what paths people follow while navigating on your website, what pages they visit and even what their actual geographical location is!  This provides a good basis for what the new website will contain. When setting up a new site or for understanding the current things going wrong to put together a web promotion campaign.

Registration of web directories and link partners

There are many directories on the Internet that contains records with a focus on different categories. A placement of your website’s link on a subject related authority website may give your site the boost we’re looking for.  We setup a link campaign adding your website to a selection of these sites and directories.

Summary of the web promotion process

• SEO keyword analysis
• Competitor Analysis and placements
• Technology and content analysis of Web site
• Optimization Proposal and Plan
• Search engine registration and registration for a customer-specific link library
• Link Strategies (conclusion)
• Continuous monitoring and adjustments to improve or maintain the position
• Ranking Reports and analysis every month

We offer various size and packages at fixed prices. Contact us to request a quote or more information.